BREAKING NEWS
Heartland Set to Launch Information System
RV Business
Friday, November 9, 2007

Elkhart, Ind.-based Heartland Recreational Vehicles LLC is launching an integrated management information system to its dealer body that officials said will “improve the company’s ability to better service their customers.”

“The Heartland FAST TRACK system is designed to make it very easy for Heartland dealers to access critical data as well as interface with our parts/service/warranty personnel and data base,” said Heartland CEO Brian Brady, adding that the company would be demonstrating the product at its display during the National RV Trade Show in Louisville, Ky.

Brady noted that Heartland had selected to launch their FAST TRACK program utilizing Dynamics AX enterprise software, which is owned and operated by Microsoft Corp.

“This system is incredibly flexible and easy to use and our dealers will be able to see hands-on demonstrations of how the software works in our show booth (at Louisville),” said Brady. “They will be able to processes warranty claims online which ensures prompt payment, perform on-line retail registrations, receive authorization for repairs and order parts on-line.”